MAXIMIZING ATLANTA’S TOP EVENTS
TO BUILD LASTING SUCCESS FOR ALL .
from the desk of your Atlanta Mayor,
Andre Dickens
Showcase Atlanta is a first-of-its-kind regional leadership initiative dedicated to maximizing the economic benefit and long-term legacy of large-scale events for Metro Atlanta’s residents and local businesses.
Our administration aims to foster local and regional engagement, ensuring that the prosperity generated from major events and conferences are proportionately beneficial to the community.
Showcase Atlanta strives to make every event a catalyst for sustainable local development and an opportunity to showcase Atlanta’s culture, history, amenities, and people.
I want to thank my Showcase Atlanta co-chairs, Arthur Blank and Carol Tome, along with the inaugural Showcase Atlanta Ambassadors who will help us achieve our vision and our goals as we, once again, present Atlanta to the rest of the world.
Let’s Showcase OUR Atlanta!
Events = ECONOMICS
Since the $5 Billion economic success of the 1996 Olympic Games in Atlanta, the metro area has captured an estimated additional $9.18 Billion from major events and is expecting over $500 Million in impact from the 2026 FIFA World Cup alone.
WE ARE SHOWING UP
to make certain ALL of Atlanta benefits
from our successful events.
ATLANTA MAYOR, ANDRE DICKENS
“THINK BIGGER.
DO MORE.”
HOSTING
HUGE
EVENTS
and delivering
major economic impact.
For over 30 years, Atlanta has built the expertise and infrastructure to successfully host some of the world’s most significant events, consistently delivering impressive economic returns.
SHOWCASE ATLANTA
AMBASSADORS
Many of Atlanta’s most prominent leaders are donating their valuable time to deliver more for Metro Atlanta’s business and residents.
